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Press release

September 10, 2009 Foster City

Silicon Valley Firms Partner to Promote Brain and Health Awareness

Personalized Genetic Testing and Brain Fitness Software Join Efforts for Better Health and Stronger Minds

Posit Science Corp., the leader in clinically proven brain fitness software, and Navigenics, Inc., the leading personal genomics company, today announced a collaboration to empower individuals with knowledge and tools that can lead to an improvement in overall health and wellness. With this first-of-its-kind offer, consumers will have the opportunity to complement personalized genetic testing services with scientifically validated brain fitness programs.

Navigenics® genetic testing services provide personalized genetic risk information for a number of health conditions such as Alzheimer’s disease, that assist individuals and their physicians to focus their health efforts on personalized prevention strategies. Posit Science® software programs offer effective, engaging exercises that improve cognitive performance and contribute to a person’s overall health.

“This partnership symbolizes the necessity to balance the interplay between genes and environment to maximize health,” says Dietrich Stephan, PhD., Chief Science Officer of Navigenics. “Complementary programs like this – which give both personal genetic risk information as well as effective tools to act on that knowledge – will be crucial to reducing the personal risk of disease. For example, we believe that increasing a person's 'cognitive reserve' could potentially delay the onset and slow the progression of age-related memory disorders."

“Both Posit Science and Navigenics are committed to education in promoting health and wellness across the population,” said Jeff Zimman, Chairman and head of Business Development for Posit Science. “The baby boomer generation is aging and is looking for ways to prevent diseases that were once thought to be inevitable, but science has proven to be predictable and even reversible.”

This joint offer from Navigenics and Posit Science launches this September. There will be an exclusive price of $699 for the package, which will include Navigenics Health Compass services and Posit Science's InSight™ brain fitness program. For more information please visit www.navigenics.com/partners/posit.


ABOUT NAVIGENICS
Navigenics, Inc. is a privately held company based in Foster City, Calif. The company was founded by David Agus, M.D. and Dietrich Stephan, Ph.D., with the goal of improving health outcomes in individuals across the population. Navigenics educates and empowers individuals and their physicians with knowledge of their genetic predispositions, and then motivates them to act on the information to prevent the onset of disease, achieve earlier diagnosis, appropriately manage disease, or otherwise lessen its impact. Navigenics’ lead investors are Kleiner Perkins Caufield and Byers, Sequoia Capital and MDV-Mohr Davidow Ventures. More information can be found at www.navigenics.com.

ABOUT POSIT
Posit Science is the leader in delivering clinically proven brain fitness software into the hands of consumers. The Posit Science team brings brain science from the lab to the people, improving everyday lives. The company combines breakthrough research and a focus on great customer experiences to create products that are engaging and help users think faster, focus better and remember more. Staff neuroscientists collaborate with more than 50 scientists from leading research institutions as well as engineers and product marketers to design, build and test our computer-based programs. Posit Science products are available online, through health, long term care and auto insurers, and from public television’s “The Brain Fitness Program” documentary. For more information, visit www.PositScience.com or call 1-866-599-6463.